Care workers play a vital role in our communities—yet too often, their expertise is dismissed with the phrase "just care workers." It’s time to challenge this narrative and recognise the skill, dedication, and impact of care professionals.

Led by Jon Wilks, CEO of IHSCM, this thought-provoking round table will dive into the systemic undervaluing of care work, exploring key questions such as how gender, race, and class shape perceptions, the role of media, and the policies needed to elevate care workers' status.

Joining the panel:

• Eddy McDowall, Chief Executive of the Oxfordshire Association of Care Providers, brings nearly 40 years of experience in adult social care and a strong voice for professional recognition in the sector.
• Jane Strawbridge, Deputy Director, and Registered Manager at Able2Achieve, offers insights into quality assurance and compliance in regulated care services, drawing from her leadership in delivering person-centred support across Somerset and Devon.
• Amelia Dowse, Operations Manager at Able2Achieve, contributes her expertise in service coordination and staff support, highlighting the operational realities and professional demands of care work.

Together, these leaders will explore how we can move beyond "just care workers" and create meaningful change to recognise these professionals as skilled, essential, and respected.

Be part of the conversation—join us and help shape the future of care work!”